Hand-Coded Web Development

We don't use Wordpress or website builders because hand-coding websites results in a superior site. We write every line of code in our websites which allows us to make custom designs, load nearly instantly, be secure from hacking and score perfect marks on Google Page Speed Insights (website quality metrics).

  • Faster Load Times
  • More Conversions
  • Better Security
  • Higher Ranking On Google

Faster Web Sites Lead to More Conversions

Competition is fierce online and having a faster loading website can mean capturing more business. When the majority of businesses are using a page builder and getting poor load times, you could be using a custom-coded site with near instant page loading. This speed is important as studies have shown that when pages take up to 5 seconds to load, the probability of a person leaving the site (bounce rate) goes up to 90%. Visitors just don't want to wait that long. Our sites load so fast that they don’t have a chance to leave, allowing the site to capture more leads.

More Security

WordPress and other website builders have far more vulnerabilities compared to hand-coded websites. They require constant updates and maintenance in order to ensure their security. With our custom-coded sites, we serve only static HTML and CSS (some Javascript if you want added features). There is nothing to hack. Your site can continue functioning for a decade without any security updates. They are as secure as possible.

Better Google Rankings

The speed, of your site has an effect on your Google rankings. If you have two sites with similar content and domain authority, the site with the better Page Speed Score and Core Vitals (Google Website Metrics) will rank higher. When we custom-code a site we have direct control as to how we perform on these metrics and strive to get perfect marks. These metrics are an indicator as to the experience a visitor will have browsing a web site. When a site has good content and organization, visitors will stay longer and explore more of the site. With more traffic, higher session times, and better click through rates, a site can improve it's Google ranking by showing Google that it's is a trusted resource that solves search queries.